Online ad firm Oridian has agreed a deal with VoIP provider JaJah to sell ads around online telephone calls. JaJah, which claims to have millions of users, is to work with the international ad network to offer sponsored call opportunities to advertisers. The service will enable advertisers to connect directly with new consumers through in-call ads. Oridian welcomed the opportunity for its publishers to reach their audience via a targeted channel. The network...
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